Marketing and Sales Technology Certificate
Overview
In today’s highly competitive global market, business leaders realize the importance of understanding their markets and developing relationships with their customers. This certificate offers a broad spectrum of perspectives in the areas of marketing management, marketing communications, services marketing, industrial marketing management, and personal selling. The Marketing and Sales Technology Certificate prepares recipients for careers in new product development, merchandising, advertising, and wholesale/retail trade management.
Completion Schedule
All courses for this certificate can be taken either on-campus or via the Internet.
Upon completion of the Marketing and Sales Technology Certificate, students will receive a departmentally issued certificate. Students may also choose to apply the completed courses toward an associate degree.
Program of Study: Marketing and Sales Technology Certificate
| COURSE NUMBER |
COURSE TITLE |
CREDIT HOURS |
| MARS:1010 |
Marketing Principles |
3 |
| MARS:1110 |
Personal Selling |
3 |
| MARS:1720 |
Sales Force Management |
3 |
| MARS:2010 |
Marketing Communications |
3 |
| MARS:2110 |
Marketing Management |
3 |
| MARS:2120 |
Industrial Marketing Management |
3 |
| MARS:2210 |
Services Marketing |
3 |
| TOTAL |
|
21 |
Additional Information
If you would like more information about this program, we encourage you to:
